George A. RushPresident

Originally from Jacksonville, Florida, George received a Bachelor of Science from Wake Forest University in 1980 and completed his Masters of Business Administration from Emory University in 1982. After graduating, George worked for NCNB Corporation in Charlotte where he held various positions in Funds Management and Investment Banking from 1982-1988.

He moved to Augusta in 1988 to start Asset Advisors with Norman Wilson. George served as Vice President until he became President of Asset Advisors in 2011.

George is a member of the Augusta University Medical Center Audit, Compliance & Enterprise Risk Management Committee. He served as Chairman of the Investment Committee of the Church of The Good Shepherd, Past President and Life Member of the Board of Trustees of The Tuttle-Newton Home, Past President of Child Enrichment, Inc., and Past Chairman of The Board of Child Enrichment Endowment, Inc.

In his free time, George enjoys spending time with his family and cycling.

Robert W. Rice, Jr.Vice President

Will received a Bachelor of Arts from The University of Georgia in 1994 and a Masters of Business Administration from Mercer University in 1999. He served as a Trust Officer at Sun Trust Bank in Atlanta from 1996 to 2001.

Will joined Asset Advisors in 2001 and became Vice President of the Corporation in 2011.

Will currently sits on the Finance Committee at Saint Paul’s Episcopal Church and has previously served as Junior Warden, Treasurer and Vestry member. He has also served on the Historic Augusta Endowment Board. Will enjoys spending time with his family, traveling, and being in the outdoors.

Sabrina S. RushChief Compliance Officer and Treasurer

Sabrina graduated from Salem College in 1982. She worked at Merrill Lynch in Miami and Prudential Bache in Charlotte as a Registered Sales Associate before moving back to her hometown of Augusta in 1988.

She joined Asset Advisors in 2011 and serves as Chief Compliance Officer and Treasurer.

Sabrina served as President of the Junior League of Augusta and is currently a sustaining member. She is a member of  The Church of the Good Shepherd and for years she volunteered at the Church’s bookstore, The Parsonage. She was the Treasurer for Just Give Me Jesus. Sabrina also served as Concierge Chair for Sage Valley’s Junior Invitational Golf Tournament. She is a sustaining member of the Augusta Symphony.

In her free time, she enjoys spending time with her family, taking long walks, reading and playing with the family’s two dogs.

Amy R. HaglerClient Service Manager

Amy graduated from Wake Forest University in 2011 after completing undergraduate and graduate degrees in Communication. She worked as a Stewardship Coordinator in the Office of Development and Alumni Affairs at Wake Forest Baptist Medical Center before returning home to Augusta in 2013.

Amy is an active member of both The Church of The Good Shepherd and The Junior League of Augusta. She has assisted in several community fundraising projects, including The Junior League of Augusta Attic Sale, The Southeastern Firefighters’ Burn Foundation Phone-A-Thon and the Boys and Girls Club of the CSRA Burger Battle.

When she’s not working, Amy enjoys spending time with her husband, Gould, and their young son, Gould III.


Jeannie GravettClient Service Associate

Jeannie graduated Cum Laude with a  Bachelor of Business Administration from Brenau University in 2012. She has over 20 years of experience in Financial Services and looks forward to helping Asset Advisors better serve our clients.

In her spare time, Jeannie enjoys cooking, going on long walks, and attending her son’s Lacrosse games.